Configure Store Settings

Configure product-level details and store settings

9 mins to read

Overview

The Store Settings page of the Dev Portal consists of two primary sections:

These sections collect key details about your product, such as product metadata, specifications, regions for distribution, and rating certificates and classifications. Completing the Store Settings page is required for all products distributed on the Epic Games Store.

Store Settings Tips

  • On the Store Settings page, the status of both the Product Configuration and Regions and Ratings sections display for each sandbox to help you monitor the progress of your product through the publishing workflow.
  • The Product Configuration and Regions and Ratings sections both contain multiple subsections that collect specific categories of information. When a subsection has been completed, a blue checkmark displays beside its name to indicate all required information has been provided. If a blue checkmark does not display, the subsection has some remaining required information that must be provided.
  • When completing a specific subsection, preview windows display to the left of each form. These previews provide an example of where your provided information and assets display in the Epic Games Store.
  • For asset specifications and best practices, refer to the Storefront Media Guide.

Manage Product Configuration

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Store Settings.
  2. In the Product Configuration section, click Edit.
  3. Provide the required and optional information as needed.

Required Information

Product details

The Product Details section collects information for the About Game section of your Product Details Page (PDP) in the Epic Games Store. This section features the following fields:

  • Product logo: The primary logo for your product featured in the storefront. For asset specifications and best practices, review the Storefront Media Guide.
  • Product display name: The title of your product displayed to users in the storefront.
  • Short description: A simple and straightforward description of your product, this information may be used throughout the storefront as well as with SEO and sharing settings.
    • Note: Because the maximum length of this field is 280 characters across all languages, we recommend limiting English text to roughly 200 characters.
  • Genres: Select up to three genres that describe your product.
  • Features: Select all features supported by your product at the time of release. Do not include features that are not supported by the initial launch of your product. Additional features can be added in tandem with future releases as needed.
  • Accessibility: Select the appropriate accessibility components for your product. This field is not required.
  • Product icon: An icon used to represent your product in the Support-a-Creator program. This field is not required.
  • Supported languages: Specify the Text and Audio languages supported for your product. Only the Text field is required.
  • Legal Info: – The legal footer and privacy policy for your product. Only the footer is required.
    • Tip: If you do not have a privacy policy, it is recommended that you create a page on your site stating that this information is not currently available to promote transparency with users.
  • Developer and Publisher: The name of the developer and publisher of the product.
Specifications

The Specifications section is used to specify the platforms supported by your product (i.e., Windows and Mac) and the recommended technical requirements for an optimal user experience. As this information may change during development, review these details to confirm their accuracy prior to submitting your product for review.

To specify the platforms supported by your product, select the appropriate tab at the top of the Edit Specifications screen and enable the My Product Supports this OS toggle. Once enabled, you can proceed to complete the relevant specification fields for your product.

Note: Only enable the platforms that are supported by your product at the time of its initial release on the Epic Games Store. Do not include platforms that are slated for future support. Additional platforms can be added in tandem with future releases as needed.

Optional Information

Social media

In the Social Media section, provide links to any social media pages available for your product. This information displays in the Follow Us section of your Product Details Page in the storefront.

The Banner displays on your Product Details Page and can be used to emphasize key phases of your go-to-market planning, such as beta or early access programs or in-game events.

To add a banner to your product’s storefront presence, enable the toggle at the top of the Edit Banner screen. You can then proceed to provide the relevant details for your banner content as needed.

Theming

By default, Product Detail Pages use the recommended Epic Games Store color palette. If desired, you can change this color palette through the Theming section. Themes can be set for both dark and light modes.

  1. At the top of the Theming screen,
  2. Select either the Dark Mode or Light Mode tab.
  3. In the Accent Color field, set your desired color. This color is used to highlight various elements of your Product Display Page, such as buttons.
    • Tip: As best practice, it is recommended that the accent color sufficiently contrasts with the selected color theme as per Web Content Accessibility Guidelines (WCAG).
  4. In the Color Themes section, select one of the available presets.
  5. In the preview to the left, review how the selected colors display on the storefront.
  6. Click Save Changes to finalize your selections.

Note: Color options you select for a specific mode (i.e., dark mode) are not inherited by the other mode. Dark and light modes must be updated separately.

Add Regions and Ratings

Through the Regions and Ratings section of Store Settings, you can determine the regions in which your product will be distributed upon launch. You can also configure your product’s ratings and upload rating certificates, as applicable.

Certain regions require specific ratings in order for products to be distributed in that area. For example, acquiring a GRAC rating for your product is required in order to launch your product in South Korea. To learn more, review Game Ratings in Korea.

Regions

To access region information, follow the steps below:

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Store Settings.
  2. In the Regions and Ratings section, click Edit. Then, click Regions.
  3. By default, all regions are selected. Update the selections as needed, then click Save Changes.

Ratings

The Epic Game Store does not require your product to have a rating from any official rating system. However, if your product has an age rating certificate from one or more official rating systems, then you must display these ratings in the storefront.

On the Epic Games Store, ratings are displayed at the product level - not the offer level. Individual ratings cannot be set per offer. When adding ratings to your product, use the highest age rating that applies to any of your available offers. For example, if your base product is rated 15, but you have DLC that is rated 18, set your overall product rating as 18.

Notes:

  • If you applied for an age rating but have not yet received it, you must await the rating result and add it to your product prior to launch.
  • Ratings are not required for product pages published for early store discovery
  • At this time, you cannot display age ratings provided by IARC on the Epic Games Store.

Rating Systems and Countries Supported

Rating System Countries
ACBAU
CEROJP
CSRRTW
DJCTQBR
EPIC SUGGESTED RATINGDE
ESRBDO, GT, GY, HN, HT, JM, KN, LC, MX, NI, PA, PE, PY, SR, SV, TT, UY, VC, VE, US, AG, AR, BB, BO, BS, BZ, CA, CL, CO, CR, CU, DM, EC, GD
FPBZA
GRAC_GRBKR
OFLCNZ
PEGIGL, IL, IS, LI, MC, MD, MK, RS, SE, SM, TR, VA, AT, BE, CY, CZ, EE, ES, FI, FR, GB, GR, IE, IT, LU, LV, ME, MT, NL, PT, SI, SK, XK, BG, DK, HR, HU, LT, PL, CH, RO, NO, AD, AL, BA
RUSSIARU
USKDE

Age Rating Descriptors and Interactive Elements

In addition to the official rating classification, some rating systems also require descriptors, interactive element disclosures, or both. Descriptors and interactive element disclosures indicate why your product received its specific rating. If your rating certificate includes any descriptors or interactive elements, then you must display this information along with the rating.

In the following example, Fortnite has a PEGI rating of 12. The descriptors show that PEGI assigned the 12 rating because the game includes violent content and in-game purchases.

Example of ratings and descriptors on the Epic Games Store
Example of ratings and descriptors on the Epic Games Store.

Age Ratings in the Publishing Workflow

To launch your game, you must first submit your product for review in your Stage sandbox. As part of this review, the Epic Games Store team compares the ratings, descriptors, and interactive element disclosures set for your product against the official certificates provided.

You can add, remove, or edit ratings and their associated descriptors and interactive elements even if you have pushed your product to the Stage sandbox. For example, you can add ratings for additional geographical regions where you want to launch your product. To add, remove, or edit ratings, descriptors, or interactive elements, complete the updates in your Dev sandbox, then push the changes to Stage and submit them for review.

Add Ratings and Descriptors

To add ratings and descriptors to your product, complete the following steps:

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Store Settings.
  2. Ensure the Dev sandbox is selected.
  3. In the Regions and Ratings section, click Edit. Then, click Ratings.
  4. Select Add New Rating, then click the Add (+) icon.
  5. Select the applicable ratings scheme (e.g., ESRB).
  6. Under Rating Certificate, upload your product’s certificate.
  7. Under Rating Category, select the appropriate rating for your product. This rating should match your product’s rating certificate.
  8. Under Content Descriptors, select any descriptors listed on your product’s rating certificate, if applicable.
  9. Depending on the ratings scheme, you may be prompted to provide additional information. Review your ratings certificate and complete these sections accordingly.
  10. Repeat steps 4-9 as needed for each rating certificate available for your product.
  11. Click Save Changes to finalize the update.

After you have uploaded your rating information, you can preview how this information displays in the Epic Games Store. To do so, follow the steps below:

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Offers.
  2. Select your product’s base offer to open the Offer Details screen.
  3. Click the Preview in Store near the top of the screen. A preview of your product’s store presence then opens in a new tab.

Edit Existing Ratings and Descriptors

To edit your product's ratings or descriptors, follow the steps below:

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Store Settings.
  2. Ensure the Dev sandbox is selected.
  3. In the Regions and Ratings section, click Edit. Then, click Ratings.
  4. Locate the rating you wish to edit and click the arrow icon to expand its details.
  5. Update the rating information as needed.
  6. Click Save Changes

Remove Ratings from Your Product

Follow the steps below to remove a rating from your product:

  1. In the Dev Portal, navigate to Your Product > Epic Games Store > Store Settings.
  2. Ensure the Dev sandbox is selected.
  3. In the Regions and Ratings section, click Edit. Then, click Ratings.
  4. Locate the rating you wish to edit and click the Delete icon.
  5. When prompted, confirm the removal of the rating. This action cannot be undone.